“By delighting our guests, we attain superior financial performance for our owners, high employee satisfaction and constantly returning extremely satisfied customers. By employing the newest technologies and marketing strategies, we can deliver more guests to be delighted and continue the successful cycle of happy guests, successful owners and motivated, satisfied employees.” -David Kalik, True Blue President
CEO & Founder
Mr. Kalik has more than forty years experience in the hospitality industry in various capacities. Mr. Kalik focuses his skills on revenue generation, expense controls, guest satisfaction, human resources techniques, capital planning and long term vision plans for all properties he manages. He is an actively involved operator, constantly communicating to and directing the managers of his properties to strive to be the best hoteliers and restaurateurs they can be.
Director of Operations
Experienced hotelier with success in the hospitality industry, Mr. Creasy currently oversees four hotels and seven commercial/residential properties. He presents keen skills in P&L management, sales, customer satisfaction, and operational technologies. He takes pride in running exemplary day to day operations, and consistently exceeds the expectations of guests and owners. He fosters a culture where team members want to work.
Director of Capital Projects
Mr. Gajjar has over twenty-four years of experience in ownership, management, and hotel operations. He excels in overseeing brand standard implementation, renovations and its budgeting, and the integration of advanced technology in hotels. In addition to his technical and operational expertise, Mr. Gajjar places an emphasis on positive employee relations, understanding that a motivated and supported team is crucial to delivering exceptional guest experiences.
Director of Sales
Born and bred in Charleston, SC, Ms. Houchins brings a lifetime of hospitality expertise to every endeavor. Her early days were spent exploring the cobblestone streets and taking in the city's rich history. Ms. Houchins has a proven track record of increasing revenue through innovative marketing strategies and operational excellence. With a commitment to profitability, Ms. Houchins looks forward to leveraging her expertise to boost the financial success of every property she manages.
Located across the Carolinas
P.O. Box 80447
Charleston, SC 29416
